Having been a slave to peroxide for many years and not having seen my natural hair colour for over 14 years collectively means that I jump at the chance of sampling products that promise to treat my locks to some real tender loving care.
Will they ever do what they say on the tin? Rarely does it seem; but when you do stumble upon something that really works it can only be described as an actual Hallelujah moment!
So girls let me tell you about my latest discovery and I promise you won't be disappointed with the results - here's the technical bit;
Colour Care is the new line from the UK’s leading colourist Jo Hansford, Jo has spent three years developing a capsule collection of seven products each containing a host of high performing, specialist ingredients, the ultimate, niche product range set to revolutionise the premium hair care market.
Colour Care has harnessed a number of key ingredients including Castanha do Brasil, a native sustainable ‘Forestry Stewardship Council’ ingredient from the Amazon proven to significantly extend hair colour, aid hydration, improve condition and boost shine; Keratin Amino Acids to promote increased moisture levels, improved manageability and shine; and Sunflower seed extract to help protect and repair natural and coloured hair.
Described by Marie Claire as “the First Lady of Colour” and hailed by American Vogue as “the best tinter on the planet”, Jo Hansford is quite simply an icon in the field of hair colouring. Consequently, Jo is held in the highest regard by her peers in the industry and her celebrity clientele, who include Elizabeth Hurley, HRH Duchess of Cornwall, Angelina Jolie and Gwyneth Paltrow to name but a few.
After using the Everyday Shampoo, Conditioner and Intensive Masque (fine hair) for four days I found that my colour looks vibrant still, usually I find it fades and turns slightly yellow in the weeks after visiting my hair colourist.
These products seem to give and take from my hair in perfect quantities, for the first time in years I do not need to wash my hair daily which I know will do it the world of good, how strange it feels to wake up with hair that still feels clean and doesn't look like it has been attacked by a five year old with back combing tendencies!
I have to agree with these gorgeous ladies below - Colour Care is set to transform our colouring experience for the better.
‘Jo Hansford has fabulous hair products!’ Elizabeth Hurley
‘I absolutely adore the new hair care range. My hair looks beautiful and shiny every day!’ Nigella Lawson
‘ I would only trust Jo Hansford to colour my hair ’ Yasmin Le Bon
Jo Hansford at Harvey Nichols
On Saturday 25th July from 1-3pm, Jo Hansford will be personally appearing at Harvey Nichols to perform personal colour consultations. Jo can advise on the most flattering colour to compliment your eyes and skin tone and how to accentuate youthful looks with the correct hair colouring.
To book an exclusive consultation with Jo, contact Harvey Nichols - 0207 235 5000 ext 2322. To secure an appointment, a £20 fee will be required - this will be redeemable against any Jo Hansford products bought from the store on the same day.
Places are limited to first come first serve so be sure not to delay your booking.